I recommend that you read "Delivering Happiness" by Tony Hsieh, if you hadn't already done so.
In my experience, company values are not declared so much that they emerge in practice. You can write down anything you want, distribute it during orientation, and enforce it with penalties. None of this will create a values document that resonates with the people who actually work in a company.
In my experience, company values are not declared so much that they emerge in practice. You can write down anything you want, distribute it during orientation, and enforce it with penalties. None of this will create a values document that resonates with the people who actually work in a company.